Hisense U7H [U7, U75H] Review (55U7H, 65U7H, 75U7H, 85U7H) (2024)

Curved No

The Hisense U7H TV has a nearly bezel-free design that looks like many premium TVs. The bottom bezel is a bit thicker but doesn't stand out much when watching TV. The Costco variant of this TV, the Hisense U75H, has a black stand and looks a bit different.

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After 12 months, the TV's brightness has remained roughly the same, and there has been no noticeable shift in the uniformity of the panel.

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Wall Mount VESA 300x200

The back of the TV looks a bit less premium than the rest. The inputs face to the side and are easy to access, even when the TV is wall-mounted. The power cable is removable and sits at the opposite end of the TV from the inputs. There are clips on the back of the TV and on the feet for basic cable management. The clips on the back are built-in and can't be easily removed.

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Borders 0.39" (1.0 cm)

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Max Thickness 3.54" (9.0 cm)

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Overall, the Hisense U7 feels well-built. There's a bit of flex in the plastic portion of the back of the TV, but this isn't uncommon, and it's unlikely to cause any issues. The feet are sturdy and made of metal, and they support the TV well, but there's a bit of wobble.

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Contrast

Native Contrast

The TV has excellent contrast, resulting in deep blacks and bright highlights in a dark room. The local dimming feature effectively boosts the contrast, but it's not as good as the Hisense U8/U8H or TCL Q7/Q750G QLED. If you want a similar TV with even better contrast, check out the 2024 Hisense U7N.

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The TV has good blooming performance, but there is some noticeable blooming around bright objects and subtitles when they are displayed against a black background.

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Local Dimming

Backlight

Dimming Zones Count Of Tested TV

The TV has adequate lighting zone transitions. The leading edge of bright moving objects is visibly dimmer, and there's noticeable haloing behind fast-moving objects.

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There's no noticeable difference with dark scenes when the TV is set to Game Mode.

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Hallway Lights (~1950 cd/m²)

Yellow Skyscraper (~700 cd/m²)

Landscape Pool (~300 cd/m²)

Peak 2% Window

Peak 10% Window

Peak 25% Window

Peak 50% Window

Peak 100% Window

Sustained 2% Window

Sustained 10% Window

Sustained 25% Window

Sustained 50% Window

Sustained 100% Window

Automatic Brightness Limiting (ABL)

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Hallway Lights (~1950 cd/m²)

Yellow Skyscraper (~700 cd/m²)

Landscape Pool (~300 cd/m²)

Peak 2% Window

Peak 10% Window

Peak 25% Window

Peak 50% Window

Peak 100% Window

Sustained 2% Window

Sustained 10% Window

Sustained 25% Window

Sustained 50% Window

Sustained 100% Window

Automatic Brightness Limiting (ABL)

There's no noticeable difference in brightness in 'Game' mode. The settings used are the same as our 'HDR Brightness' test, but with the 'HDR Game' Picture Mode.

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600 Nit Tracking Delta

1000 Nit Tracking Delta

4000 Nit Tracking Delta

The Hisense U7H tracks the target PQ EOTF extremely well. Shadow details are displayed accurately, but near-blacks are raised a bit. There's a smooth roll-off as content approaches the TV's peak brightness, ensuring fine details are preserved.

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Real Scene Peak Brightness

Peak 2% Window

Peak 10% Window

Peak 25% Window

Peak 50% Window

Peak 100% Window

Sustained 2% Window

Sustained 10% Window

Sustained 25% Window

Sustained 50% Window

Sustained 100% Window

Automatic Brightness Limiting (ABL)

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Wide Color Gamut

DCI P3 xy

DCI P3 uv

Rec 2020 xy

Rec 2020 uv

The TV has a great color gamut in HDR and can display a wide color gamut. It has fantastic coverage of the DCI-P3 color space used by most Ultra HD Blu-ray movies. It has just decent coverage of the wider Rec. 2020 color space, though, which is gaining in popularity, especially in animated films and some nature documentaries.

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1,000 cd/m² DCI P3 Coverage ITP

10,000 cd/m² Rec 2020 Coverage ITP

White Luminance

Red Luminance

Green Luminance

Blue Luminance

Cyan Luminance

Magenta Luminance

Yellow Luminance

The Hisense U7 has great color volume. Colors are bright and vibrant for the most part, but they're not quite as bright as pure white. It displays dark saturated colors well, thanks to its low contrast ratio.

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White Balance dE

Color dE

Gamma

Color Temperature

Picture Mode

Color Temp Setting

Gamma Setting

The Hisense U7 has disappointing accuracy before calibration. The white balance is significantly off, so mid-grays and bright grays are noticeably inaccurate. Color accuracy is just okay, but all colors are a bit off. On the other hand, the color temperature is extremely close to the target, and gamma is very close to the 2.2 target, with only blacks and highlights being displayed a bit brighter than they should be.

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White Balance dE

Color dE

Gamma

Color Temperature

White Balance Calibration

Color Calibration

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50% Std. Dev.

50% DSE

5% Std. Dev.

5% DSE

The Hisense U7 has decent gray uniformity. There's some noticeable dirty screen effect in the center of the screen, which can be distracting when watching sports or browsing the web. There's very little vignetting, though, as the sides of the screen aren't much darker than the center. Uniformity in near-black scenes is better, but there are some noticeable uniformity issues and raised blacks, especially on the right side of the screen.

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Std. Dev.

Native Std. Dev.

The Hisense U7 has fantastic black uniformity. With local dimming disabled, there's a bit of backlight bleed, and the entire screen appears a bit cloudy, but it's not too distracting. Enabling local dimming almost completely eliminates the backlight bleed and cloudiness, and the black uniformity looks fantastic overall.

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Color Washout

Color Shift

Brightness Loss

Black Level Raise

Gamma Shift

Unfortunately, the TV has a sub-par viewing angle. The image fades and looks washed out as you move even slightly off-center, so it's not a good choice for a wide seating arrangement, as anyone sitting off-center will see a degraded image. If you have a wide seating arrangement, check out the LG QNED85 instead.

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Screen Finish

Total Reflections

Indirect Reflections

Calculated Direct Reflections

The Hisense U7 has good reflection handling. The semi-gloss coating reduces the intensity of direct reflections a bit, but it's not as good as the glossy coating on the Hisense U8/U8H.

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100% Black to 50% Gray

50% Gray to 100% White

100% Black to 50% Red

50% Red to 100% Red

100% Black to 50% Green

50% Green to 100% Green

100% Black to 50% Blue

50% Blue to 100% Blue

The Hisense U7 has good gradient handling. There's some noticeable banding in all colors, especially in darker shades. There are a few features to reduce banding, but it doesn't appear to work properly and doesn't reduce banding in both test patterns and real content.

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Smoothing

Detail Preservation

The TV has poor low-quality content smoothing. Although it preserves details well, there is no noticeable smoothing done, and macro-blocking is still present in dark scenes.

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Subpixel Layout

Type LED

Sub-Type

Like most TVs on the market, the Hisense U7H uses a BGR (Blue-Green-Red) subpixel layout instead of the traditional Red-Green-Blue layout. For video content, it doesn't cause any issues, but if you're planning on using this TV as a PC monitor, this reduces text clarity a bit, although there are easy workarounds for it. You can read more about this here.

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80% Response Time

100% Response Time

Unfortunately, the TV has just an okay response time. Most transitions are very slow, resulting in a long blur trail behind fast-moving objects when gaming or watching sports.

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Flicker-Free

PWM Dimming Frequency

Unfortunately, the Hisense U7H uses pulse-width modulation (PWM) to dim the backlight. It flickers at a high flicker frequency in all picture modes, even with motion interpolation enabled. This high flicker frequency isn't noticeable to most people, but it can cause headaches if you're sensitive to flicker.

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Optional BFI

Min Flicker For 60 fps

60Hz For 60 fps

120Hz For 120 fps

Min Flicker for 60 fps in Game Mode

The TV has an optional backlight strobing feature, which is commonly known as black frame insertion. It supports both 120Hz and 60Hz flicker depending on the content, which ensures that you don't see any duplications in motion.

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Motion Interpolation (30 fps)

Motion Interpolation (60 fps)

The Hisense U7 has an optional motion interpolation feature that can affect the appearance of low frame rate content. Like most TVs, it performs best with slower scenes, as there are significant artifacts in busier scenes or fast action shots.

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Frame Hold Time @ 24 fps

Frame Hold Time @ 60 fps

Thanks to its relatively slow response time, there isn't much stutter on the Hisense U7 when watching low frame rate content, like movies or shows.

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Judder-Free 24p

Judder-Free 24p via 60p

Judder-Free 24p via 60i

Judder-Free 24p via Native Apps

The Hisense U7 automatically removes judder from any source, ensuring a smooth movie-watching experience.

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Native Refresh Rate

Variable Refresh Rate

HDMI Forum VRR

FreeSync

G-SYNC Compatible

4k VRR Maximum

4k VRR Minimum

1080p VRR Maximum

1080p VRR Minimum

1440p VRR Maximum

1440p VRR Minimum

VRR + Local Dimming Yes

The TV supports a variable refresh rate (VRR), and it's compatible with most sources that support VRR. Unfortunately, like the Hisense U8/U8H, it doesn't work well with NVIDIA graphics cards, as there's tearing with test patterns and games.

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1080p @ 60Hz

1080p @ 60Hz Outside Game Mode

1080p @ 120Hz

1080p @ 144Hz

1440p @ 60Hz

1440p @ 120Hz

1440p @ 144Hz

4k @ 60Hz

4k @ 60Hz + 10-Bit HDR

4k @ 60Hz @ 4:4:4

4k @ 60Hz Outside Game Mode

4k @ 60Hz With Interpolation

4k @ 120Hz

4k @ 144Hz

8k @ 60Hz

The Hisense U7 has incredibly low input lag, so your actions in-game or on the desktop feel responsive and fluid.

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Resolution 4k

480p @ 59.94Hz (Widescreen)

720p @ 59.94Hz

1080p @ 60Hz @ 4:4:4

1080p @ 120Hz

1080p @ 144Hz

1440p @ 60Hz

1440p @ 120Hz

1440p @ 144Hz

4k @ 60Hz

4k @ 60Hz @ 4:4:4

4k @ 120Hz

4k @ 120Hz @ 4:4:4

4k @ 144Hz

8k @ 30Hz or 24Hz

8k @ 60Hz

The Hisense U7 supports most common resolutions, and it displays chroma 4:4:4, which is essential for clear text from a PC. 4k @ 120Hz is also displayed properly, even with chroma 4:4:4, as long as you set the HDMI Input Optimization setting to 'Text Clarity Optimization'.

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Auto Low Latency Mode (ALLM)

4k @ 120Hz

1440p @ 120Hz

1080p @ 120Hz

HDR

VRR

The Hisense U7H is fully compatible with all supported features of the PS5, including VRR and 1440p support. Sadly, 4k @ 120Hz isn't displayed properly, as it's a bit blurry.

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Auto Low Latency Mode (ALLM)

4k @ 120Hz

1440p @ 120Hz

1080p @ 120Hz

HDR

VRR

The Hisense U7H is compatible with all supported features of the Xbox Series S and X, including VRR and 1440p support. Sadly, 4k @ 120Hz isn't displayed properly, as it's a bit blurry.

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HDR10

HDR10+

Dolby Vision

HLG

HDMI 2.0 Full Bandwidth

HDMI 2.1 Class Bandwidth

CEC Yes

HDCP 2.2 Yes (HDMI 1,2,3,4)

ATSC Tuner

USB 3.0

Variable Analog Audio Out Yes

Wi-Fi Support Yes (2.4 GHz, 5 GHz)

Two of the HDMI inputs support HDMI 2.1 bandwidth. Sadly, one of them is also the eARC port, so if you're planning on connecting your receiver or soundbar over eARC, you can only connect one other HDMI 2.1 device to the TV. Unlike most TVs, the Hisense U7H supports both HDR10+ and Dolby Vision. The ATSC 3.0 tuner allows you to stream 4k channels over the air with an antenna if it's supported in your area.

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HDMI 4

USB 2

Digital Optical Audio Out 1

Analog Audio Out 3.5mm 1

Analog Audio Out RCA 0

Component In 0

Composite In 1 (adapter required, not incl.)

Tuner (Cable/Ant) 1

Ethernet 1

DisplayPort 0

IR In 0

Unfortunately, there's no direct connection for composite sources. Instead, it requires an external breakout adapter, which is no longer included in the box.

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ARC/eARC Port

eARC: Dolby Atmos Over Dolby Digital Plus

eARC: Dolby Digital Plus 7.1

eARC: LPCM 7.1 Over Dolby MAT

eARC: Dolby TrueHD 7.1

eARC: DTS:X Over DTS-HD MA

eARC: DTS-HD Master Audio 7.1

eARC: LPCM Channels (Bitstream)

ARC: Dolby Digital 5.1

ARC: DTS 5.1

Optical: Dolby Digital 5.1

Optical: DTS 5.1

The Hisense U7H supports eARC and can pass advanced DTS and Dolby formats from a connected source to your soundbar or sound system.

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Low-Frequency Extension

Std. Dev. @ 70

Std. Dev. @ 80

Std. Dev. @ Max

Max

Dynamic Range Compression

The Hisense U7H has a mediocre frequency response. Like most TVs, there's almost no thump or rumble. Dialogue is clear and easy to understand, but there's a pretty significant dip in the mid-to-high treble range, but it's not very noticeable with most content.

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Weighted THD @ 80

Weighted THD @ Max

IMD @ 80

IMD @ Max

The Hisense U7H has very good distortion performance. There's very little harmonic distortion, even at high volume levels.

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Smart OS Google TV

Version 11

Ease of Use

Smoothness

Time Taken to Select YouTube

Time Taken to Change Backlight

Advanced Options

The Hisense U7H comes with Google TV 11, which is essentially an updated version of the Android TV platform used by 2021 Hisense TV models. The interface is a bit sleeker and more modern, but it performs very similarly to other Google TV and Android TV devices.

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Ads

Opt-out

Suggested Content in Home

Opt-out of Suggested Content

Like most modern TVs, there are ads and suggested content throughout the interface. You can opt-out of suggested content, but this just changes the type of ads you'll see, not the quantity.

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App Selection

App Smoothness

Cast Capable

USB Drive Playback

USB Drive HDR Playback

HDR in Netflix

HDR in YouTube

The Google Play Store has a ton of apps you can download.

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Size

Voice Control

CEC Menu Control

Other Smart Features

Remote App Hisense RemoteNOW

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There's a button underneath the center of the TV to turn the TV On/Off and switch inputs. There's another button to disable the mic built into the TV if you're concerned about privacy.

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Power Consumption 68 W

Power Consumption (Max) 213 W

Firmware V0010.01.00M.M0809

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